On June 30th 2017 we stopped all our activities of What About Leo. This website represents only an archive of our previous website. More info

Terms & Conditions

Welcome to What About Leo and thanks for your interest in what we are doing!

When you use the services provided on our Site you are entering into a legally binding agreement with What About Leo B.V. and you agree to all of these terms.

This Terms and Condition page (Terms of Service) describes the legally binding terms and conditions related to your use of our website, www.whataboutleo.com, and to all services What About Leo B.V. provides to you.

You must read, agree with and accept all of the terms and conditions contained in this Terms of Service agreement before you may purchase on What About Leo. Any new features or tools which are added to the current Service shall be also subject to the Terms of Service. What About Leo reserves the right to update and change the Terms of Service by posting updates and changes to the What About Leo Website. You are advised to check the Terms of Service from time to time for any updates or changes that may impact you. The Terms of Service were last updated on July 5th, 2016.

In short: You must be loving good food too, so this page is unfortunately not the most entertaining of the website, yet it is important you do understand the content of it. All terms are standard for most e-commerce sites, so there should not be any surprise. Do spend some time to read through this page.

The company

What About Leo B.V. owns and operates the What About Leo Website. The Company is registered at Mauritskade 55C, 1092AD Amsterdam, the Netherlands with KvK number 63802996. The terms “What About Leo”, “Company”, “we” and “us” will be used in the remaining of this page when referring to the What About Leo B.V. .

What do we do

What About Leo is an e-commerce platform connecting the best artisan producers (“Producers”) from Europe directly to consumers and allowing the latter to buy high quality food products (“Products”) from the artisans.

We facilitate the fulfillment and delivery of the Products and collect all transactions. We have researched, traveled, and met with the Producers to ensure the quality is of the highest level. We are not a Producer of any of the Products.

In short: if you love amazing food you are on the right site!

Access, Registration and Ordering Process

Accessing What About Leo Website

Access to our Website is permitted on a temporary basis. This means we reserve the right to suspend, remove or modify any of the services we provide on the Website without notice. These changes will not impact any transaction you might have made prior to the time of the changes.

We shall not be considered liable to you for any losses, damages, costs or other expenses resulted from or in connection with any of the suspension or unavailability of the Website at any time or for any period.

Why do we need to say this? Obviously we would like to guarantee to you that our Website will be up and running 24/7, yet we rely on third party infrastructure (servers, network providers, cloud storage) of which we have control over. We do take precautions to have redundancies to provide you with the best level of service.

In short: While it might sound strange to read “temporary basis” in relation to a website being live online in nowadays always-on world, it is not, if you think about it. We are trying our very best to have our website always live, but we have no control over third party services which affect this.

Registering on What About Leo Website

In order to be able to order on our Website users must register. Registration can be done by providing an email address and a password or by registering through Facebook. We advise users to ensure that their email address is active and they are able to check it regularly, as all our communication in relation to purchases will be sent to the specified email address. For users registering with Facebook, it is important they understand the email connected to their Facebook account will be used for all our communication.

Once registered as a user, you are able to update at any time the email address linked to your account by logging into your account and navigating to the profile page.

Our services are available only to individuals who are 18 years and older and who can therefore form legally binding contracts under applicable law. When you register you therefore warrant that you are at least 18 years old and all information you submitted in the registration is accurate.

For the treatment of your personal data, please refer to the separate section on Privacy Policy.

In short: you must be 18 years old and ensure the email address used to register is active.

Account security

We continuously update our Website to ensure user account data is protected with state of the art security mechanisms.

User accounts do not contain any details related to the payment methods because we rely on a third party provider (Mollie B.V.) to carry on all payments in the most secure way.

Users are required to choose a password and are responsible not to disclose it. Any activity carried on onto the website through an account into which a person has logged in with the corresponding password is the responsibility of the corresponding user.

If you believe your account has been hacked or some activity has been carried on from your account without your consent, please contact us.

We reserve the right to require you to update your password in case we have good reasons to believe your account has been misused, and we may have to suspend or cancel your account in case of more serious misuse.

In short: we do our best to keep your account safe, but choosing a strong password and keeping it secret is the starting point.

Prices and payment

The price of the Products and our delivery charges, if any, will be as quoted on our Site. Product prices are inclusive of VAT and other applicable taxes. Product prices and delivery charges, if any, are liable to change at any time, but changes will not affect orders for which a successful payment was completed.

Secure payments are carried on through Mollie B.V. and by ordering on our Website you agree to be bound by the Terms and Conditions of Mollie.

Payment for all Products and Services must be done by creditcard, bank transfer (ideal - NL) or debit card (bancontact - BE). We reserve the right to change the payment methods we accept at any time.

In short: you can be sure payments on our site are safe because we use a company specialized in just that.

Ordering on What About Leo Website

When you purchase Products on the What About Leo Website you are buying products prepared directly from the Producers. We are facilitating the fulfillment, delivery and transactions, and continuously check the products to ensure you get the maximum quality.

You can order Products by adding them individually to the shipping basket and then proceeding to your cart. On the cart page you will be able to review the desired products, update any quantity and delivery methods.

After you place an order by successfully completing a payment you will see a confirmation page on our Website. Furthermore a confirmation email (Confirmation) will be sent to the email address you have specified when creating an account. In case you do not receive any email please check your Spam folder. Do contact us in case you were not able to find any email confirmation from us.

The contract between us (Contract) will only be formed when we send you the Confirmation. The Contract will relate only to those Products whose dispatch we have confirmed in the Confirmation.

We aim to deliver all the Product you receive a Confirmation of by the date indicated in the collection point or within 3 business days (in the Netherlands) if you were to choose the home delivery option. In the rare situation in which we will not be able to deliver some or all of the specified Products we will make sure to inform you within 24 hours and offer you the possibility to get a refund or receive the Product when it becomes available.

We strive to receive products very frequently from all Producers, yet, due to the small size of their commercial activity there might be case in which products will not be available on our website for a prolonged amount of time. Some of the Products are available only during specific time of the year.

In short: sorry, this time it’s difficult to make it shorter.

Picking up your order at one of our Pickup Points

In some cities in the Netherlands we partnered with local food businesses (cafes, bars and restaurants) to enable you to pick up from their location your order. All collection points we select will be able to keep the products which need refrigeration refrigerated.

You will be able to choose the desired pickup location and date in the checkout process and it will be confirmed to you in the email confirmation you will receive after your payment is completed successfully.

The time and date from which your order will be available represents the starting time from which you will be able to pick up your products. In some cases we will be able to deliver your order faster than indicated. You will always receive an email confirming the order has been delivered to your pickup location.

When deciding the time to collect your order, please keep in mind the opening times of the local business, as indicated in the email you will receive. Furthemore, please remember that the staff of the pickup point is not part of What About Leo; we ask therefore you to be polite and understanding that it might take some time for them to give you your order, especially during busy times.

Lastly, we recommend you to go and collect your order as soon as possible to make limit the use of the pickup point facilities and minimize chances of damages to your Products while not in our facilities.

If your order should remain at a pickup location longer than 5 working days without receiving any notification from you to inform us about the delay in the collection, should the Products be damaged or taken from the venue we do not accept liability, and we will offer compensation at our discretion.

The Products will be at your risk from the time you collect them. To maintain the integrity of products after delivery, we recommend that you immediately refrigerate or freeze perishable items.

In short: choose the pickup location and date, check information in your email and go and collect your order as soon as you can to enjoy the products immediately!

Receiving your order at home or office

Within the Netherlands and a selected set of countries in EU we offer the option to receive your order directly at an address you specify at the rates specified on the Collection and Delivery options page.

You will be able to select the delivery option and the address during the checkout process.

In case some of the Products will need refrigeration, we will use a thermal bag and gel packs to ensure the correct temperature is maintained during shipment.

We partner with PostNL for the fulfillment of the deliveries. You will receive an email notification from PostNL to inform you about the delivery time window and day.

Should you or a trusted person not be able to present during the specified time window, PostNL will attempt to deliver the order to a neighbour or leave a message in your mailbox with the location of the delivery centre where the package will be brought to. In this case, please ensure to pick up the package within 1 day to ensure no degradation of quality takes place when some of the Products must be kept refrigerated.

Please inspect the Products as soon as you receive them and let us know immediately if you find any defect by mailing us at info@whataboutleo.com. We will replace or refund you for the defective Products according to the section Refund Policy.

The Products will be at your risk from the time of delivery. To maintain the integrity of products after delivery, we recommend that you immediately refrigerate or freeze perishable items.

In short: if you or someone trusted cannot be home during the delivery time, make sure to pick up your package as soon as possible to avoid any damage to the Products.

Order cancellation and Refund Policy

You have the right to cancel your order of any non-perishable item within 14 working days after the day you receive the goods you ordered. Any delivery cost charged to you will be included in the refund. We will process the refund within 14 days of the receipt of the returned products. You must take reasonable care of the Products while in your possession and each Product must be returned in its original, undamaged packaging.

If you wish to return non-perishable Products that you have order, please contact us to inform us at info@whataboutleo.com.

If all or part of a Product is defective (Defective Item), please inform us at info@whataboutleo.com, we will refund you an amount equivalent to the value of the Defective Item, including any applicable delivery charges.

You are not entitled to return perishable items unless due to a Product being defective.

We will usually refund any money received from you using the same method originally used by you to pay for your purchase.

In short: you can return any non-perishable item within 2 weeks and we’ll refund you but perishable items can only be returned if they are defective

Intellectual Property

Reuse of our content

Content on www.whataboutleo.com/, its affiliated websites and specific pages (collectively "the What About Leo Website") is protected by copyright. To ensure wide dissemination of its information, What About Leo is committed to making its content freely available and encourages the use, reproduction and dissemination of the text, multimedia and data products presented. Except where otherwise indicated, content may be copied, printed and downloaded for private study, research and teaching purposes, or for use in non-commercial products or services, provided that appropriate acknowledgement of What About Leo as the source and copyright holder is given and that What About Leo's endorsement of users' views, products or services is not stated or implied in any way. What About Leo encourages unrestricted use of news releases provided on the What About Leo website, and no formal permission is required to reproduce these materials. All requests for translation and adaptation rights, and for resale and other commercial use rights should be addressed to info@whataboutleo.com or submitted via the online Contact Us when downloading.

In short: you can use our content for non-commercial use if you acknowledge us as the source. For any other use, please contact us.


Where What About Leo is the exclusive copyright holder, conditions for reuse of photographs on the What About Leo Website are the same as those for other content, with the exception that photographs must not be modified without prior permission. Where the copyright ownership is shared between What About Leo and the photographer (or where ownership cannot be determined from the What About Leo Website), permission must be requested for any reuse beyond downloading for private use, research and teaching purposes.

Permission must be requested for any commercial use, advertising, marketing, storage or third-party distribution of What About Leo photographs. What About Leo reserves the right to withhold distribution and/or permission to reproduce What About Leo photographic material should intended use be considered inappropriate. What About Leo photographs must be credited each time they are published.

In short: we really take pride in our photos! You can use our content for non-commercial use if you acknowledge us as the source but you are not allowed to modify them in any way. For any other use, please contact us.

Use of What About Leo Logo

The What About Leo logo (official logo) is the corporate identifier and official seal of the Organization, and it is protected under international treaties and conventions on intellectual property. Its use is highly restricted and is prohibited without prior permission. Requests for use of the What About Leo logo for any reason whatsoever, whether or not in association with other logos, must be addressed to info@whataboutleo.com. If permission for use of the What About Leo logo is granted, instructions for its placement and display, including related disclaimers, must be strictly adhered to. The use and reproduction of content containing the What About Leo logo must not be in association with advertising or with the names of proprietary products and must not imply What About Leo's endorsement of products or services in any way. What About Leo reserves the right to request the immediate removal of its logo from unauthorized websites or products.

In short: please contact us to discuss the use of our logo.

Non What About Leo Content

The What About Leo website may include third party copyright material for which rights and permissions must be obtained from the copyright holder(s) indicated.

Linking to the What About Leo Website

What About Leo encourages users to establish hyperlinks to the What About Leo Website. Prior permission is not required, under the following conditions: Hyperlinks to the What About Leo Website must not:


In short: if you want to refer to our website, do so nicely!

Discussion Forums, Comments, and Reviews

The What About Leo Website may contain message or communication facilities, including specialized discussion forums, section to leave comments and reviews. When participating, users agree not to:

Users specifically acknowledge that What About Leo is not liable for the conduct of any other user. We do not claim ownership rights in your content. If you post content or submit material, and unless we indicate otherwise, you grant us a perpetual, irrevocable, non-exclusive, royalty-free and fully sublicensable and transferable rights to use, reproduce, modify, adapt, publish, translate, create derivative works from, distribute, and display such content throughout the world in any media. You agree to allow What About Leo to store or re-format your content on the What About Leo Website and display your content on the What About Leo Website in any way we choose. We will only use personal information in accordance with our Privacy Policy.

In short: if you join any forum, add comments or reviews, be polite and honest. We will not own what you contribute, but we might use it in other locations of our website to promote products and provide a better experience to all users.

Privacy Policy and Conditions

Privacy Policy

What About Leo is committed to protecting your privacy. This section (the “Privacy Policy”) describes how What About Leo uses and protects any information that you share with us. This section informs you of our policies regarding the collection, use and disclosure of Personal Information we receive from users of the Site. We use your Personal Information only for providing and improving the Site. By using the Site, you agree to the collection and use of information in accordance with this policy.

In short: we would not do anything with your data that we would not appreciate someone else doing with ours.

Personal Information Collection

To be able to order on our Site you are required to provide us with certain personally identifiable information that can be used to contact or identify you. Personally identifiable information may include, but is not limited to your name and email address and postal address ("Personal Information"). The Personal Information is collected only with the user's knowledge and permission, and it is kept in What About Leo databases and mailing lists directly related to the services provided. When joining an open discussion group, leaving a comment or adding a review this information will be public unless specified differently. We collect the user generated content (“User Generated Content”) from each user.

Log Data

Like many site operators, we collect information that your browser sends whenever you visit our Site ("Log Data"). This Log Data may include information such as your computer's Internet Protocol ("IP") address, browser type, browser version, the pages of our Site that you visit, the time and date of your visit, the time spent on those pages and other statistics. In addition, we may use third party services such as Google Analytics that collect, monitor and analyze this data.

Newsletter Subscription

By registering with What About Leo your email address will be used for our own marketing purposes until you unsubscribe. You will be able to unsubscribe at any time by clicking on the unsubscribe link at the bottom of each email or by contacting us.


We may use your Personal Information to contact you for reasons solely related to customer support and improving the Products and Services we are providing. At any time you will be able to opt out from these communications by contacting us.


Cookies are files with small amount of data, which may include an anonymous unique identifier. Cookies are sent to your browser from a web site and stored on your computer's hard drive. Like many sites, we use "cookies" to collect information. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Site.

Data Usage

We may process the aggregation of Personal Information, User Generated Content, Log Data and Communication with the user to derive a personal user profile with the only purpose of improving the user experience on our Website. The derived information will not be shared with any third party.


For site security purposes and to ensure that this service remains available to all users, the What About Leo computer systems employ software programs to monitor network traffic to identify unauthorized attempts to upload or change information, or otherwise cause damage. Any information provided to What About Leo by users is held with the utmost care and security, and is not used in any manner other than that set forth in this Privacy Policy, or in any additional site-specific policies, without users' explicit consent. The security of your Personal Information is important to us, but remember that no method of transmission over the Internet, or method of electronic storage, is 100% secure. While we strive to use commercially acceptable means to protect your Personal Information, we cannot guarantee its absolute security. All What About Leo employees who have access to or are associated with the processing of personal data are obliged to respect the confidentiality of official business matters, including personal data.

Changes to this Privacy Policy

This Privacy Policy is effective as of 1st April 2016 and will remain in effect except with respect to any changes in its provisions in the future, which will be in effect immediately after being posted on this page. We reserve the right to update or change our Privacy Policy at any time and you should check this Privacy Policy periodically. Your continued use of the Service after we post any modifications to the Privacy Policy on this page will constitute your acknowledgment of the modifications and your consent to abide and be bound by the modified Privacy Policy. If we make any material changes to this Privacy Policy, we will notify you either through the email address you have provided us, or by placing a prominent notice on our website.

In short: to provide you with our services we need some of your private data. We will keep them safe and use them to communicate with you. You can stop that at any moment (but we hope you won’t!)


In short: you are now venturing into a section embellished with real legal terms. We warn you upfront: it won’t be fun to read. Why do we need to add this part then you may ask? It is not relevant and won’t be used for the vast majority of users, yet it is necessary to include to avoid someone from exploiting some legal loopholes and use some tricks against us.


We warrant to you that any Product purchased from us through our Site will, on delivery, conform with its description, be of satisfactory quality, and be reasonably fit for all the purposes for which products of that kind are commonly supplied.

Our Liability

If we fail to comply with these Terms and Conditions we shall only be liable to you for, at most, the purchase price of the Products you have received Confirmation about. Nothing in this agreement excludes or limits our liability for any matter for which it would be illegal for us to exclude or attempt to exclude our liability.

Written Communication

Applicable laws require that some of the information or communications we send to you should be in writing. When using our Site, you accept that communication with us will be mainly electronic. We will contact you by e-mail or provide you with information by posting notices on our website. For contractual purposes, you agree to this electronic means of communication and you acknowledge that all contracts, notices, information and other communications that we provide to you electronically comply with any legal requirement that such communications be in writing. This condition does not affect your statutory rights.


All notices given by you to us must be given to What About Leo B.V, Mauritskade 55C, 1092 AD Amsterdam at info@whataboutleo.com. We may give notice to you at either the e-mail or postal address you provide to us when placing an order, or in any of the ways specified in the clause above. Notice will be deemed received and properly served immediately when posted on our website, 24 hours after an e-mail is sent, or on the date of posting of any letter. In proving the service of any notice, it will be sufficient to prove, in the case of a letter, that such letter was properly addressed, stamped and placed in the post and, in the case of an e-mail, that such e-mail was sent to the specified e-mail address of the addressee.

Transfer of Rights and Obligations

The contract between you and us is binding on you and us and on our respective successors and assignees. You may not transfer, assign, charge or otherwise dispose of a Contract, or any of your rights or obligations arising under it, without our prior written consent. We may transfer, assign, charge, sub-contract or otherwise dispose of a Contract, or any of our rights or obligations arising under it, at any time during the term of the Contract.

Events outside our control

We will not be liable or responsible for any failure to perform, or delay in performance of, any of our obligations under a Contract that is caused by events outside our reasonable control (Force Majeure Event).

A Force Majeure Event includes any act, event, non-happening, omission or accident beyond our reasonable control and includes in particular (without limitation) the following:

Our performance under any Contract is deemed to be suspended for the period that the Force Majeure Event continues, and we will have an extension of time for performance for the duration of that period. We will use our reasonable endeavors to bring the Force Majeure Event to a close or to find a solution by which our obligations under the Contract may be performed despite the Force Majeure Event.

Availability and Delivery. Your order will be fulfilled by the delivery date set out in the Confirmation or, if no delivery date is specified, then within 30 days of the date of the Confirmation, absent the occurrence of a Force Majeure Event. In the event of a Force Majeure Event, we are not liable for the cost of any compromised or failed deliveries; however, we reserve the right to refund you for all or part of any such compromised or failed deliveries as we see fit.


If we fail, at any time during the term of a Contract, to insist upon strict performance of any of your obligations under the Contract or any of these terms and conditions, or if we fail to exercise any of the rights or remedies to which we are entitled under the Contract, this will not constitute a waiver of such rights or remedies and will not relieve you from compliance with such obligations.

A waiver by us of any default will not constitute a waiver of any subsequent default.

No waiver by us of any of these terms and conditions will be effective unless it is expressly stated to be a waiver and is communicated to you in writing in accordance with clause Written Communications above.


If any of these terms and Conditions or any provisions of a Contract are determined by any competent authority to be invalid, unlawful or unenforceable to any extent, such term, condition or provision will to that extent be severed from the remaining terms, conditions and provisions which will continue to be valid to the fullest extent permitted by law.

Entire Agreement

These terms and conditions and any document expressly referred to in them constitute the whole agreement between us and supersede all previous discussions, correspondence, negotiations, previous arrangement, understanding or agreement between us relating to the subject matter of any Contract. We each acknowledge that, in entering into a Contract, neither of us relies on any representation or warranty (whether made innocently or negligently) that is not set out in these terms and conditions or the documents referred to in them. Each of us agrees that our only liability in respect of those representations and warranties that are set out in this agreement (whether made innocently or negligently) will be for breach of contract.

Nothing in this clause limits or excludes any liability for fraud.

Our Right to vary these Terms and Conditions

We have the right to revise and amend these terms and conditions from time to time to reflect changes in market conditions affecting our business, changes in technology, changes in payment methods, changes in relevant laws and regulatory requirements and changes in our system's capabilities. Notifications of any significant amendment will be announced on our Site.

You will be subject to the policies and terms and conditions in force at the time that you order Products from us, unless any change to those policies or these terms and conditions is required to be made by law or governmental authority (in which case it will apply to orders previously placed by you), or if we notify you of the change to those policies or these terms and conditions before we send you the Confirmation (in which case we have the right to assume that you have accepted the change to the terms and conditions, unless you notify us to the contrary within seven working days of receipt by you of the Products).

Contracts for the purchase of Products through our Site and any dispute or claim arising out of or in connection with them or their subject matter or formation (including non-contractual disputes or claims) will be governed by the laws of the State of The Netherlands. Any dispute or claim arising out of or in connection with such Contracts or their formation (including non-contractual disputes or claims) will be subject to the jurisdiction of the courts of the State of The Netherlands. You expressly and agree: (i) to submit to the exclusive personal jurisdiction of the state and federal courts sitting in the State of The Netherlands; and (ii) that the Products and the Services shall be deemed passive that do not give rise to personal jurisdiction over What About Leo B.V, either specific or general, in jurisdictions other than the State of The Netherlands.


The designations employed and the presentation of information on the What About Leo website do not imply the expression of any opinion whatsoever on the part of What About Leo concerning the legal or development status of any country, territory, city or area or of its authorities, or concerning the delimitation of its frontiers or boundaries. The mention of specific companies or products of manufacturers, whether or not these have been patented, does not imply that these have been endorsed or recommended by What About Leo in preference to others of a similar nature that are not mentioned. The views expressed in material made available on the What About Leo website are those of the authors and do not necessarily reflect the views or policies of What About Leo.

Information on this site is provided on an "as is" and "as available" basis. What About Leo makes every effort to ensure, but does not guarantee, the accuracy, completeness or authenticity of the information on the What About Leo website. What About Leo reserves the right to alter, limit or discontinue any part of this service at its discretion. Under no circumstances shall What About Leo be liable for any loss, damage, liability or expense suffered that is claimed to result from the use of information posted on this site, including without limitation, any fault, error, omission, interruption or delay.

Hyperlinks to non-What About Leo websites do not imply any official endorsement of or responsibility on the part of What About Leo for the opinions, ideas, data or products presented at these locations, or guarantee the validity of the information provided. The sole purpose of links to non-What About Leo sites is to indicate further information available on related topics. The information is provided on the basis that users accessing the platform assume responsibility for assessing its relevance, accuracy and suitability for application. No part of these Terms and Conditions shall constitute or be interpreted as a waiver of the privileges and immunities of What About Leo.

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